How Can I Market My Website To My Local Community????

Google, the world wide search engine that allows people from all over the world to come together online has a secret that is starting to get around. Google’s best work is not around the world , but right down the street from my house and yours. Google best kept secret that is starting to grow, it is Local Search. Local Search is a powerful tool for Mom and Pop local businesses to Fortune 500 companies. Local Search allows users to find goods and services in their neighborhood. Let me explain how it works.
This morning I wanted to find someone to do my Online Marketing in Temecula California. I went to www.google.com and typed in the search bar
Online Marketing Temecula, Ca
I was greeted at the very top of the page with a map and Google’s online listings. This first page supplied me with a website, contact phone number and a more link for ten companies that offer the srvice I am looking for . I chose the first listing MaryEllen Gibson Online Marketing (she must be awesome at local search to be the first listed Oh wait, I know she is awesome at local search that is me! ) If I clicked on the business name it would take me directly to their website, if I click on more it takes me to their Google Local Listing
Above is the Google Local Listing it includes:
Business Name
A link to leave a review
Address
Phone Number
Website Address & Link
Get directions to
Business Overview
Reviews
Details
Coupons
Related Websites
e-mail to a friend
print
link this page
This powerful piece of online marketing is a must for any business. This is not your Grandma’s Yellow Page listing. It is dynamic , user friendly and built to bring additional visitors to any business. It is also a powerful tool for potential clients seeking out goods and services. Google makes it easy for them to find what they need close to home.
There is also Yahoo Local
On Yahoo’s Home page sits a powerful online marketing tool that is becoming more popular everyday.
Do you know what it is?
Are you using it to drive sales to your business?
If not you are missing out on a powerful tool.
It is Yahoo Local and it is making the world wide web more about what is down the street than what is around the world.
When you first click on local on the yahoo home page it should automatically show your home town (if you have a yahoo account) . Type in what you are looking for from Apple Pies to Zambonis. I typed in Online Marketing for Temecula, California. Company X Inc is the first local listing (Wow, they must have an outstanding Online Marketing Director…..oh wait that is me…..then I know they have the best Online Marketing Director) . On this intro page are listed about 10 businesses with a brief summary, part of a review, and the Yahoo Map showing the location of the businesses. I clicked on Company X Inc to view their entire page.
The Yahoo Local listing for Company X Inc is a mini one page website. It includes:
Company Name
Company Phone Number
Company Website
Company Address
Company Cross Streets
Company Images & logos
Yahoo Map
Business Overview
Search Categories
Payments Accepted
Brands
Products and Services
Languages Spoken
Year Established
Additional Contact Info
Reviews
Comments
Ranking System
Businesses You Might Also Like
A Yahoo Local listing is not your grandmother’s yellow page ad. It is extremely interactive and viral. Clients can upload images, write a review , rank the company and comment on other reviews. It also allows potential clients to visit your website , e-mail you , or contact you by phone.
Yahoo Local is designed for companies with a physical location or service. This allows the service to be user friendly for local community members.
Yahoo Local will primarily list you in your hometown , but many times you may find your location listed in neighboring cities. Company X Inc. is located in Temecula , California , but we are also listed for Murrieta and Lake Elsinore . It is a nice perk.
It would probably be better to look at these answers on my website because I included screen shots
www.maryellengibson.com

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