I Own A Small Business. How Do I Sponser Local Nightlife Events To Help Promote It?

I’m starting up an online retail apparel company offering stylish clothing options to career women. Right now I am working out my marketing plan. One part of the plan is to sponser events for professionals, like happy hours and sexy singles meet-and-greets for professionals in the Atlanta, Ga metro area and other major markets. Where do I begin, who do I need to know and how to I get the ball rolling?

What Local Events Are Planned In February 2009 In The Greater Seattle Area That Would Interest Visitors?

We have guests coming from Australia and we would like to show them local sights other than the usual Space Needle, Pike Place Market, the Ballard Locks, museums, Mt. Rainier, or Snoqualimie Falls. Looking for local events in western Washington State during the first part of February.